A key reason why the media process is more challenging is the continued consolidation of media ownership. Other factors include the nonstop expansion of cable and satellite TV, on-demand TV, satellite and digital radio, new rating methodologies, the use of DVR's by television viewers, the Internet, the kaleidoscope of out-of-home options, and wireless mobile media.
At U.S. International Media, our solution is simple: we hire only the best, most experienced, most innovative media professionals, and we give them the tools and resources they need to develop, implement and manage successful, cost-effective programs for our clients.
Our Client Services group is responsible for team leadership and day-to-day contact with our clients.