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Gazette SoundByte - Useful Advertising Statistics Ranked by Creatives and Impressions
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LARGEST CREATIVE PORTFOLIO |
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Ranked by Number of Unique Creatives |
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Company |
Unique Ads |
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ARALifestyle.com |
1,541 |
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InterActiveCorp |
1,208 |
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Ford Motor Company |
918 |
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General Motors Corp |
858 |
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eBay, Inc. |
856 |
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Microsoft Corp |
827 |
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Procter & Gamble Company |
809 |
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Toyota Motor Corp |
693 |
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AT&T Corp |
657 |
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Experian Group |
605 |
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Other |
71,935 |
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TOTAL |
80,907 |
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Source: Nielsen Online |
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TOP SITE GENRES |
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Ranked by Impressions |
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Genre |
Impressions |
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General Community |
8,447,329,000 |
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Portals & Search Engines |
6,981,167,000 |
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Email |
6,747,510,000 |
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General/National News |
3,350,681,000 |
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Finance |
2,729,653,000 |
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Entertainment |
1,607,190,000 |
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Local/Regional |
1,280,546,000 |
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Sports & Recreation |
1,094,480,000 |
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Weather |
773,438,000 |
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Games |
717,687,000 |
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Other |
4,690,448,000 |
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TOTAL |
38,420,129,000 |
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Source: Nielsen Online |
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LEADING INDUSTRY ADVERTISERS |
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Ranked by Impressions |
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Industry |
Impressions |
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Financial Services |
8,435,347,000 |
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Web Media |
7,511,850,000 |
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Telecommunications |
5,128,682,000 |
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Retail Goods & Services |
5,105,608,000 |
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Consumer Goods |
2,607,962,000 |
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Public Services |
2,388,668,000 |
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Entertainment |
1,790,376,000 |
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Automotive |
1,397,237,000 |
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Travel |
1,257,612,000 |
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Health |
1,207,440,000 |
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Other |
1,589,347,000 |
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TOTAL |
38,420,129,000 |
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Source: Nielsen Online |
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8/28/2009 9:16:45 PM
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